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The (Powerful) Psychology of Money: How Our Values and Beliefs Drive Our Behavior

Jude Colin

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Oh, the allure of money...

Like a fucking siren’s song, luring us in with promises of happiness, security, and freedom...

But, oh, the tricks our brains play on us when it comes to managing that money! Like a conjurer’s sleight of hand, our minds deceive us into parting with our hard-earned cash, leaving us wondering where it all went wrong.

Take a deep breath and join me on a mind-bending journey into the psychology of money. Let’s uncover the sneaky ways our brains trick us into overspending and discover the secrets to breaking free from the cycle of financial frustration.

You see, our relationship with money is complicated. On one hand, we need it to survive; on the other, it’s a symbol of status, success, and happiness. This duality creates a tug-of-war between our rational and emotional selves, making us vulnerable to mental biases that influence our financial decisions.

One of the most insidious biases is "hedonic adaptation.” Have you ever noticed how the thrill of buying something new wears off quickly, leaving you feeling empty and unsatisfied? That’s because our brains are wired to adapt to pleasure, making us constantly crave more. This is why lottery winners, who you’d think would be living the…

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